Resume
A snapshot of varied Marketing and Biz Dev experience in Radio, Transportation, Real Estate, Food & Beverage, Arts and Music.
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Catch me running the Underwriting dept. @ c89.5 fm - Seattle’s Home for Dance since 1971
From concept to content: I’ve led the development, sponsorship underwriting & production efforts in over 50 episodes of c89.5’s first-ever podcast series, 'Coping 101' - a student-led conversation presented in partnership with Seattle Children's that destigmatizes Mental Health from a teen's perspective. In 2023 Coping 101 was awarded Best Student Interview Podcast by the Public Media Journalists Association. Check out Seattle Pride Magazine’s ‘A Quick Guide to Coping’ feature, where they open the article with this review: “One of the best things that happened locally during the COVID-19 pandemic, was the launch of c89.5’s Coping 101 podcast series.” All episodes and tons of articles and resources are hosted at c895.org/coping101
With one of Coping 101’s guest artists, Cameron Lavi-Jones - luminary frontman of Seattle’s King Youngblood and founder of Hold Your Crown.
THE BIG GET: took months of label and mgmt conversations, but I eventually nabbed SOFI TUKKER for a private c89.5 concert performance in support of Bloodworks NW. Definitely one of the station’s biggest concert events in its 50+ year history, and all for a good community cause.
RADIO LIFE:
ON AIR PERSONALITY, DEVELOPMENT DIRECTOR, DJ / PROGRAMMING, PODCAST PRODUCTION, COPYWRITING & SPOT PRODUCTION, SPONSORSHIP SALES & MARKETING, EVENT PRODUCTION / EMCEE
after these messages we'll be right back
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after these messages we'll be right back 〰️
VOICE WORK
Provided voice for Newscaster + villager ‘Scratch Voices’ in Resident Evil Village, with over 5 million units sold worldwide.
Emcee + On-Air Interviews @
BMI
Maui Songwriters Festival
Sasquatch Music Festival
Represented 2015 Sasquatch Music Festival's social media team, conducting video interviews with
participating musicians, artists and comedians for airing throughout the following year.
discussing style w/ Danish pop star MØ and getting deep w/ Bellingham-based electronic artist Manatee Commune
Tavour Pours
Tavour is the West Coast's largest online Craft Beer retailer. After years of successful organic member growth, the company was facing a rising need to address the unique purchasing habits of the downtown consumer. The Tavour Pours program is a 360 degree interactive marketing campaign including email strategies, online advertising, social media engagement, physical collateral and on-site pouring events - driving sustained, hyper-targeted member acquisition and retention.
#DitchYourKeys
Pioneered the first ever Uber+Zipcar partnership highlighting the two services' complementary relationship. Due to the success of #DitchYourKeys, consulted across other major Zipcar markets like DC & Chicago to scale out the model. Uber took the trademark phrase even further as it scaled internationally, launching major markets with Ditch Your Keys as its primary marketing slogan.
#BikeLove
Created perennial partnering program dubbed Bike Love to highlight Zipcar's complementary relationship with all things cycling. Hosted series of parties leveraging support from various partners incl. advocacy groups & reputable Seattle bike retailers.
Seattle Soundbite:
Recruited and managed partners in producing this Seattle City of Music event, unique in that only Seattle musical groups with at least one member working in the food service industry were eligible to perform. Hosted at Showbox SODO, proceeds from this annual pairing of great music, street-style bites, and rock & roll benefited ProStart - a youth culinary organization - and The Vera Project, a youth music organization.
Relentless U.S. Product Launch
Supported Coca Cola in a 3-month, North American test market program for Relentless, an energy drink that had been extremely successful in Europe. Provided a conduit between the CCNA team, the UK brand team and field support teams in other U.S. markets. Provided all necessary field support including logistics, staffing, asset design, and event production.
